Warming Notes
Patterns from the gap between buying a domain and building the business.

How Many Domains Does the Average Person Own?
A ratio, not an average: worldwide there is about one domain registration for every 15 people online.
Bret Siers
Domain Warming vs Email Warming: What Is the Difference?
One word, two jobs. Email warming is about your outbox. Domain warming for ideas is about your storefront.
Bret Siers
Why Domain Renewals Cost More Every Year (And What You Can Do)
Every .com renewal is three prices stacked together, and only one of them is set by the company that bills you.
Bret Siers
What Actually Happens When Your Domain Expires (Day by Day)
A typical .com moves through three holding stages before anyone else can register it.
Bret Siers
What Is Site Warming? (And Why It's Not Email Warming)
Same word, different job: email warming earns inbox trust, site warming earns a domain its first readers.
Bret Siers
When Agents Do the Shopping: How Agentic Commerce Reads Your Domain
When agents do the shopping, your domain is read like a résumé: credentials, references, consistency, dates.
Bret SiersGot a Domain War Story?
Share your battles with expired domains, epic flips, or times you stuck it to the big guys. We love a good underdog story.